Twitterview with Lori Druskin Ryan

Hello everybody, and welcome to today’s Twitterview with @lryanis as my featured guest! Lets get rolling!

Lori:    Hi Joel.. so excited about this opportunity.

Q – #1    Lori, (@lryanis) for those that missed your video –  Lori where did you grow up and attend school?

Lori:    I grew up in Golden Valley, MN. Went to Robbinsdale Armstrong. Then spent 2 years at Boston U and then Madison, WI

Q – #2    What did you major in at Boston U and then at Madison WI? What moved you to take those courses?

Lori:    I started out in International Relations hoping to make the world a more peaceful place. Then switched to journalism…

I decided to move closer to home and took an interest in educating people through the media.

Q – #3    Where did your schooling in Journalism take you, and how did networking at a young age help you?

Lori:    In 1988 I got my first summer internship @Kare11– and it is funny how I found out about it

My montessori school teacher’s sister was a photographer at @Kare11 & remembered me…

So what I learned is you are never too young to start networking.

I spent 2 summers interning at @Kare11 before landing my first full time TV producing job in Wausau, Wisconsin.

From Wausau, I went to Fort Wayne, IN before coming home to work at @KSTP in ’92. Can’t believe it’s been almost 20 yrs

Q – #4    Was coming to MN and working here a MUST for you? Where did you go after @KSTP?

Lori:    It was awesome to be producing news in my hometown. I felt so much more connected to the stories…

I left @KSTP & went to @Kare11 in ’94. I was hired by my mentor from my intern days.

In 1997, I ended up at @MyFox9 (KMSP) working on a national show called Everyday Living with @randikayecnn

Q – #5    Any other stations that you worked at locally? How would you say Social Media has changed the scene?

Lori:    I’m lucky to have worked w/ some really passionate and talented folks ie: @TedCanova @andrewzimmern, @jasonmatheson

Stories are now breaking on Twitter. It’s crazy. I remember ripping AP wire & typing stories on a typewriter.

And virtually anyone can be a news gatherer these days. I uploaded some snow video to YouTube & it ended up on @GMA

I saw the first pictures of the N. Mpls Tornado on Twitter. People sharing news happening in their neighborhoods.

Social media also makes news much more interactive. You’re creating conversations with FB & Twitt not just informing

Q – #6    The news has changed! More about you. FAVORITE(S): Restaurant, store, neighborhood, hobby and recent blog or book.

Lori:    I’m training for my 1st marathon at the age of 43. So when I’m not working or driving kids around I’m @LifetimeLF SLP.

I also recently finished producing a kids yoga iPod/Ipad app with @sprstretchYoga — Coming soon to the apple store.

As for a favorite store.. It has to be the family biz @lendruskin — I spent the last 7 years helping the biz grow.

As for books, I am a huge Jack Reacher fan. I like to think about which actor would play him in a movie.

Q – #7    Lots going on! :) To close, to students in school taking Journalism, what would you recommend that they focus on?

Lori:    Interships are great. But even if you don’t have one right now, start a blog, start reporting on school & comm. events.

iPhones and Flipcams make it easy to practice news gathering & reporting every day. Try setting up a youtube channel.

Nothing like that existed 20 plus years ago when I was a student. Take advantage of the technology available to you.

@JoelECarlson:    Very good advice Lori! Thank you very much for your time and input today. All the best to you with your new journey!

Lori:    Thank you so much Joel!

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